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Item A Case Study of the Economic Impact of Mining in Goa: Perceptions of the Reserved and General Population of a Mining Dependent Locality(2016) Falleiro, Savio P.Mining has been an important industry in Goa for years. Operations of the industry were suspended due to orders of the Hon. Supreme Court of India. Much has been documented on the positive and negative effects of mining-the same often done by extreme pro and anti mining activists. The present paper is based on a field-based study involving households of a locality substantially dependent on mining being in close proximity to mining centres. Considering that the locality has a large number of people from ‘reserved’ backgrounds, the paper attempts to find if there was any significant association between the economic issues related to mining and the SC/ST, OBC and General backgrounds of the residents. The study which makes use of chi-square analysis, lists very significant findings, including those concerning the ‘reserved’ sections of population, and involving issues related to net economic effect of mining, health problems, government assistance for SC/ST and OBC sections etc.Item A study of consumer behaviour with respect to online shopping(2018) Pires, AverylItem A study of job satisfaction among employees working in public and private sector organizations(2017) De Sa, Jonlen & De Sa, Alba MariaItem A study on health insurance of hoseholds in Varca(2018) Mendonca, FarahItem A study on health insurance of hoseholds in Varca(2018) Mendonca, FarahItem A study on investors preferences towards long term investment avenues in salcete taluka(2018) Baptista, Valencia Salvia & Goes, RachealItem A Study on the Attitude of Goan (India) Students Towards Advertising(2016) Costa, JuaoThe purpose of advertisements is to enhance buyer’s response to products or services offered by the firm, thus increasing its profitability. Attitude is a learned predisposition to respond in the consistently favorable or unfavorable manner to advertising in general” While the influence of advertising on consumer behavior is inevitable, consumers generally hold quite negative attitudes towards it. The main objective of the artical is to study the attitude of the students towards advertisements. By using the Likert scale modified suitably, the data was collected. In all 2108, students from all over Goa were surveyed. It was seen that the attitude of the students towards advertisements is positive and matured. The statistical tools such as Independent sample ‘t’test and One way ANOVA were used to find out the validity of the statements and whether there is an association between the different categories of sample and the attributes. In spite of it being severely criticized, students still felt that advertisements should not be taken away from the TVItem Advertisements Through Student’s Point of View: A Study of Goan (India) Students(2016) Costa, JuaoAdvertiser’s primary mission is to reach prospective customers and influence their awareness, attitude, and buying behavior. They spend lot of money to keep individuals interested in their products. To succeed, they need to understand what makes potential customers to behave the way they do. The advertiser’s goal is to get enough relevant market data to develop accurate profile of buyers and to find the common group for communications. The main objective of the study was to understand the views of Goan students on advertisements. More than 2000 students across Goa from different classes were surveyed to collect the data. It was noticed that in general the views of the students towards advertisements is positive.Item Advertising: Two Sides of the Same Coin – Experiential Reactions to T.V. Advertisements at Different Levels(2016) Costa, JuaoThe purpose of advertisements is to enhance buyer’s response to products or services offered by the firm, thus increasing its profitability. Attitude is a learned predisposition to respond in the consistently favorable or unfavorable manner to advertising in general” While the influence of advertising on consumer behavior is inevitable, consumers generally hold quite negative attitudes towards it. The main objective of the artical is to study the attitude of the students towards advertisements. By using the Likert scale modified suitably, the data was collected. In all 2108, students from all over Goa were surveyed. It was seen that the attitude of the students towards advertisements is positive and matured. The statistical tools such as Independent sample „t‟ test and One way ANOVA were used to find out the validity of the statements and whether there is an association between the different categories of sample and the attributes. In spite of it being severely criticized, students still felt that advertisements should not be taken away from the TVItem An analysis of e shopping behaviour in South Goa(2017) Mascarenhas, AIroy & D’Souza, CharmaineItem Analysis of StakeHolder Collaboration for a Religious and Tourism Event(2018) Gore, SurabhiThe paper attempts to study stakeholder collaboration for organizing a religious / tourism mega event in Goa. Stakeholders for the event are from multidisciplinary areas and for this reason their collaboration merits an investigation. The study identifies the important stakeholders, their roles and their impact on the event. The study also analyses the types of collaborations they form. The data is obtained by personally interviewing the stakeholders through a structured questionnaire, observation and secondary data search on articles from the local dailies.The results show that there are short term intra sector collaborations between public sector bodies and private sector bodies. But, there are no inter-sector i.e. public and private sector collaborations.Item Cultural homogenization to cultural pluralism – A note on Goan Identity(2017) Botelho, AfonsoItem Customer ice cream brand preference in South Goa(2017) D’Souza, CharmaineItem Customer ranking of ayurvedic brands in South Goa(2017) D’Souza, CharmaineItem Distance Antimagic Labeling of the Join & Corona Product of two Graphs(2017-05) Godinho, AloysiusItem Economics of Yoga: Multi-Level Healthy Gains(2016) Falleiro, Savio P.Yoga has invariably been looked at as a healthy practice. While there is much literature available on the benefits of yoga in terms of health and wellness, the present article is an attempt to find the economic gains of yoga. The same are brought out in three parts: (i) in the context of ‘self’, i.e. in terms of curative and preventative benefits for a yoga practicing individual; (ii) in terms of benefits to the ‘workplace and/or organization’ promoting yoga, and (iii) in terms of commercial opportunities, i.e. benefits gained by serving yoga to ‘others’. The article concludes with suggestions for the healthy development of yoga.Item Euthanasia: a legal dimention in India(2017) Kamat, SoniaItem Grammar And Context Based Approach For Identification And Translation Of Proverbs Using Trie-Based Ontology(2018) Shaikh, NaziyaMost current machine translation systems for translation from English to regional Indian languages ignore the presence of idioms in the text or return the exact literal meaning of the phrase in another language which loses the essence of the proverb. The main issues that arise include timely detection of the proverbs from a given paragraph and the separate processing required for translations of idioms into other languages. This paper presents a combination of natural language grammar-based approach and context-based approach towards detection of idioms in given English text and further presents a trie-based ontology that can be used to translate proverbs into regional languages. The grammar-based approach involves parsing English sentences and identifying the parts-of-speech tags and determining statistically the probability whether the given sentence is a proverb using certain grammar-based rules applicable for only proverbs. The context-based approach classifies and compares keywords in the proverbs and the keywords present in remaining part of the paragraph. Based on the combination of these two approaches, the proverb can be determined with better accuracy. For quick translation of detected proverbs into regional languages, keyword based priority search can be implemented on previously developed trie-based ontology using parts-of-speech tags.Item Grocery retailing across Goan customer demographics(2018) D’Souza, Charmaine
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